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Holding Brand Integrity: Formulation, Process and Sensory 

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12 days ago

This document by Aaron Justus from East Village Brewing focuses on maintaining brand integrity through careful formulation, sensory analysis, and process optimization in brewing. It emphasizes the importance of benchmarking flavors and aromas from various ingredients such as malt, hops, yeast, and water, while also acknowledging that these elements can evolve over time as brewing processes and raw materials improve. The document outlines specific wort tea trials aimed at developing a Scottish Ale recipe that is commercially viable for national distribution, detailing the preparation and sensory characteristics of the ingredients used.

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JUSTUS, brand integrity formulation, process and sensory.pdf   969 KB   1 version
Uploaded - 02-12-2026

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