The document explores analytical strategies for craft brewers, emphasizing how data-driven approaches can enhance brewing operations and improve quality control and operational efficiency. It outlines four types of brewery analytics—distribution sales, taproom sales, production, and utilities—highlighting key outcomes such as fostering a culture of objective feedback, enhancing sustainability, and improving beer quality. The text also discusses the importance of calculating brewhouse efficiency and optimizing mash processes to reduce costs and boost brewing performance.
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